Get the most out of your marketing activities. DotModus Audience Insights uses cookieless technology to group, understand and manage your audiences, allowing for marketing activities that are relevant, compliant and informed.
As the world moves away from 3rd-party trackers and cookies, your business needs a tool that operates within the boundaries of new data regulations. Audience Insights compliantly analyses the behaviour of your existing ideal customers and helps you to find more people just like them. It not only helps you target the right people but more of the right people.
Custom data connectors gather and combine data automatically from your social media, CRM and advertising platforms.
Create intelligent audience segments based on predicted behaviour, interests and product preferences.
Expand your audiences with Customer Match. Automatically identify more prospects that fit your various ICP definitions.
Track the performance of specific campaigns against each of your customer segments.
1st party audience tracking that operates within the boundaries of all new data regulations.
DotModus Insights Products are powered by Google Cloud but can also be integrated into both multi-cloud or on-premises environments.
Custom machine learning model training and development.
Messaging and ingestion for event-driven systems and streaming analytics.
Managed environment for running containerised apps.
Data warehouse for business agility and insights.
Built on these Open-Source Technologies